Curl Gel
Curl Gel
Curl Gel
Curl Gel
Curl Gel
Curl Gel
Curl Gel
Curl Gel
Curl Gel
Curl Gel
Curl Gel
Curl Gel

Curl Gel

200g | 7.1oz

NEW RELEASE

Maximum Hold & Definition

Flake-Free & Zero Residue

Premium Non-Toxic Ingredients

Just One

$20.00

Two Pack

$40.00

$36.00

10% OFF

Complete Curly Kit

$100.00

$80.00

- Curl Mousse

($20 Value)

- Curl Gel

($20 Value)

- Curl Refresh Spray

($20 Value)

- Curl Cream

($20 Value)

- Leave-In Conditioner

($20 Value)

20% OFF

BEST FOR:

Curly to Coily Hair

4+ Inches

ADD TO CART

$20.00

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ADD TO CART

$16.00

$20.00

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What are

Launch Day

Perks?

(Perks Expire at Midnight June 8th)

First 50 Orders

Get Refunded

Lowest Price It

Will Ever Be

Free USA

Shipping $30+

Free International

Shipping $100+

60-Day Money

Back Guarantee

20% OFF FLASH SALE ENDS TODAY

–

DISCOUNT AUTO-APPLIES AT CHECKOUT

Built for STRONG, DEFINED CURLS

Maximum hold without the flakes or stiffness.

Join 1,500,000+ Who've Switched to BASED.

Premium Non-Toxic Ingredients

We never compromise on quality.

Strong, Lasting Hold

Locks in curls & keeps them defined all day.

Scrunches Out Soft

Dries with a cast, scrunches out soft.

Hydrates While It Holds

Keeps curls moisturized, never dry or brittle.

Zero Toxic Compounds

No parabens, phthalates or synthetic polymers.

Scalp & Hormone Safe

Perfect curls shouldn't affect testosterone.

MAKE THE SWITCH NOW

Fast 2-5 Day Delivery

60 Day Moneyback Guarantee

MAKE THE SWITCH NOW

Fast 2-5 Day Delivery

60 Day Moneyback Guarantee

The Key Ingredients

SIMPLE, EFFECTIVE, BASED

Inulin

Prebiotic conditioner that enhances curl definition and moisture retention.

Beet Root Extract

Boosts shine and acts as a natural humectant to lock in hydration.

Irish Sea Moss

Provides structure and curl memory for long-lasting, defined curls.

Flaxseed Extract

Delivers flexible hold and definition without being overly stiff.

Premium Non-Toxic Formula

Zero Toxic Compounds

Zero Endocrine Disruptors

Made in USA

Non-Toxic Formula

Zero Toxic Compounds

Zero Endocrine Disruptors

Made in USA

ORDERS OPEN IN:

 

h

 

m

 

s

MAKE THE SWITCH NOW

Fast 2-5 Day Delivery

60 Day Moneyback Guarantee

1,500,000+ HAVE SWITCHED TO BASED

Join the BASED Revolution

Hear from a few who have elevated their

confidence & health by switching to BASED.

64,817+ Reviews

THE BEST I HAVE EVER USED

"As a barber, I have probably used 30+ different hair care products. I have seen almost everything, and looking back nothing comes close to BASED. Combined with the fact that it's 100% non-toxic - it's crystal clear."

Elijah Forcier

1.2M+ Followers

MY HAIR HAS NEVER FELT HEALTHIER

"My curls have never been as healthy as they are now after switching to BASED. There is no other brand like BASED that combines non-toxic ingredients, and that actually works."

Manuel Enrique

5.6M+ Followers

BASED REVIVED MY HAIR

"My hair used to be extremely damaged. BASED fixed all of it, and my hair has never felt healthier, nor has it ever looked better. Could never switch back after seeing how BASED transformed my hair."

Alim

3.5M+ Followers

THE BEST I HAVE EVER USED

"As a barber, I have probably used 30+ different hair care products. I have seen almost everything, and looking back nothing comes close to BASED. Combined with the fact that it's 100% non-toxic - it's crystal clear."

Elijah Forcier

1.2M+ Followers

MY HAIR HAS NEVER FELT HEALTHIER

"My curls have never been as healthy as they are now after switching to BASED. There is no other brand like BASED that combines non-toxic ingredients, and that actually works."

Manuel Enrique

5.6M+ Followers

BASED REVIVED MY HAIR

"My hair used to be extremely damaged. BASED fixed all of it, and my hair has never felt healthier, nor has it ever looked better. Could never switch back after seeing how BASED transformed my hair."

Alim

3.5M+ Followers

MY HAIR HAS NEVER FELT HEALTHIER

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Doug S.

Verified Buyer

MY HAIR HAS NEVER FELT HEALTHIER

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Doug S.

Verified Buyer

MY HAIR HAS NEVER FELT HEALTHIER

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Doug S.

Verified Buyer

MY HAIR HAS NEVER FELT HEALTHIER

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Doug S.

Verified Buyer

MY HAIR HAS NEVER FELT HEALTHIER

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Doug S.

Verified Buyer

MY HAIR HAS NEVER FELT HEALTHIER

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Doug S.

Verified Buyer

Frequently Asked Questions

Unlike drugstore gels that contain synthetic polymers (PVP, Acrylates), drying alcohols, and fillers that cause flaking and stiff casts, BASED uses clean, premium ingredients like Irish Sea Moss and Flaxseed Extract for maximum hold without the mess.

Drugstore brands use synthetic polymers because they're cheap, but they flake when scrunched out and leave nasty white residue. When you choose BASED, you get strong hold and definition with zero compromise.

Apply to damp, freshly wet hair. Take a generous amount (quarter-sized for medium length), rake through curls in sections, then scrunch upward from ends to roots. The gel will form a cast as it dries. Once fully dry, scrunch out the cast for soft, defined curls. Let it air dry or diffuse.

Yes. Layer it with the BASED Leave-In Conditioner for hydration plus hold, or apply after BASED Curl Cream for extra definition. You can also use BASED Curl Mousse at the roots for volume and BASED Curl Gel on the lengths for hold. Once you've styled, use the BASED Curl Refresh Spray on day 2 and beyond to reactivate your curls.

No. Drugstore gels use synthetic polymers (PVP, Acrylates) and fillers that flake when they dry, especially when layered with other products or scrunched out.

Our high-performance formula uses Irish Sea Moss and Flaxseed Extract for strong hold that never flakes or leaves white residue – just clean, defined curls.

The BASED Curl Gel works best for curly to coily hair (3A-4C) with at least ~4 inches of length. It provides the strong hold and structure that tighter curl patterns need for definition and frizz control.

Yes. Our Curl Gel is free of harsh sulfates and drying alcohols, making it safe for color-treated, keratin-treated, and chemically-treated hair like e.g. a perm.

Don't worry - that's why we created the BASED Guarantee. Although only 1% of our customers ever use it, we understand sometimes a product might not be a perfect fit.

Delivery & Returns

package

US Delivery Times

Shipping is

FREE

on all US orders $30+.

We aim to to ship your order the

next day.

🇺🇸 United States

2-5 working days

globe-simple

International Delivery Times

Shipping is

FREE

for all Canada, UK, EU &

Australia orders over $100.

Orders under $100 are only

$25

$60

🇨🇦 Canada

5-14 working days

🇬🇧 UK

5-14 working days

🇪🇺 Europe

10-20 working days

🇦🇺 Australia

5-10 working days

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The BASED Guarantee

Our

60-day moneyback

guarantee lets

your return any products if you don’t like them. No exceptions.

To find out more, see our

“Return Policy”

Ships Next Day

2-5 Day Delivery

Free USA Shipping $30+

Free INTL Shipping $100+

Why choose

Based?

Premium Non-Toxic Ingredients

Strong Hold & Curl Definition

Synthetic Polymers (PVP, Acrylates)

Drying Alcohols

No Flaking or White Residue

Transparent Ingredient List

Does Not Disrupt Hormones

Cheap Synthetic Fragrance

Cheap Toxic Compounds

Doesn't Dry Out Curls

BASED

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Others

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1,500,000+

Here is why 1,500,000+ switched to BASED

Curl Gel

Curl Gel

NEW RELEASE

GET YOURS NOW

Full Ingredient List

We know you're not used to seeing them...

but we have nothing to hide.

Water:

H2O

Caprylyl/Capryl Glucoside:

Emulsifier

Santal Sandalwood:

Naturally Derived Fragrance

Glycerin:

Humectant

Inulin:

Prebiotic Conditioner

Cellulose Gum:

Thickener

Sclerotium Gum:

Thickener + Texture

Citric Acid:

pH adjuster

Potassium Sorbate + Sodium Benzoate:

Full Spectrum Preservative System

Panthenol (Vitamin B5):

Moisture + Strength

Linum Usitatissimum (Flaxseed) Seed Extract:

Hold + Definition

Chondrus Crispus Extract:

Curl Memory + Structure

Tocopherol:

Antioxidant

Sodium Gluconate:

Chelator

Beta Vulgaris (Beet) Root Extract:

Shine + Humectant