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NEW RELEASE
NEWLY
released
93/100
Yuka score
MEDIUM
all day hold
Instant Wet, Slicked & Shiny Look
All Day Medium Hold
Infused with Volcanic Bentonite
Just One
$30.00
Standard Price
Bestseller
Two Pack
$60.00
$54.00
Save
10%
Deluxe Bundle
$100.00
$74.00
26%
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60-DAY MONEYBACK GUARANTEE
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The Based Pomade is your go-to styling product for a wet, messy, or slick back look. Enjoy a firm, but flexible all day hold with a subtle, non-greasy shine. Perfect for thick, straight, or wavy hair.
We know you're not used to seeing them... but we have nothing to hide.
Caprylic/Capric Triglyceride: Emulsifier
Ricinus Communis (Castor) Seed Oil: Reduces frizz and protects from damage
Bentonite (Clay): Absorbs excess oil and impurities
Beeswax: Provides hold and texture
Butyrospermum Parkii (Shea) Butter: Moisturizes and conditions hair
Santal Sandalwood: Natural fragrance
Simmondsia Chinensis (Jojoba) Seed oil: Adds shine and hydration
Tocopherol (Vitamin E): Antioxidant
Argania Spinosa Kernel Oil: Nourishes and strengthens hair
Delivery Times
Shipping is FREE for all US orders over $30 .
We aim to to ship your order the next day.
πΊπΈ United States
3-5 working days
π¨π¦ Canada
5-14 working days
π¬π§ United Kingdom
πͺπΊEurope
10-20 working days
Our 60 Moneyback Guarantee
Our 60-day moneyback guarantee lets you return any products if you donβt like them. No exceptions.
To find out more, see our “Return Policy”
Shipping is FREE for all US orders over $30 . We aim to to ship your order the next day.
Our Moneyback Guarantee
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Key Ingredients
Beeswax
Gives an all-day hold without
the stiffness of synthetic chemicals.
Shea Butter
Leave hair feeling incredibly soft and stylable, without sacrificing hold.
Castor Oil
Gives a natural shine that lasts all day, without the greasiness you would usually get.
Vitamin E
Antioxidant that protects your hair from free radical damage, and prevents dryness.
Used Daily by 200,000+ Men
Donβt listen to us. Hear it to them.
Maheblendz
Hair Influencer
How to Use The Product
Watch our detailed tutorial for optimal results.
Apply some powder
Apply some Texture Powder to the base of your dry hair and to areas where you would like to add texture and volume.
01
Shake your hair
Shake your hair with your fingers until the Texture Powder is distributed evenly, repeat this step until the powder is completely absorbed.
02
Repeat these 2 steps while styling your hair according to your
preferences until you obtain the desired result.
03
Why choose
Based?
BASED
200,000+ Men
Here is why 200,000+ men switched to BASED
Pomade
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